Business Today, August 10 2008

Business Today, August 10 2008
English | PDF | 34.4 MB

Who Wins Now?
As equations change at the Centre, the battle between the Ambani brothers gets shriller -- and more desperate.

Where Is Citibank Headed in India?
The world's largest bank is gasping for breath. In India, the tremors have led to an exodus of key personnel. But financially, Citi continues to do well in this country. Will it now cut back operations around the globe to put its house back in order, or will it expand in India and China to offset its losses elsewhere?

Healthcare for the Other India
Six years since ISRO launched a national telemedicine project, there are four states that have "wired up" all their district hospitals. So, what has been the impact on the lives of the poor?

Inclusive Capitalism
Fabindia is turning its supplier-artisans into shareholders in a unique experiment that seeks to empower some of India's poorest people.

The Futures Games
Small investors are warming up to futures trading regardless of the risk. But is the futures market for you?

India Inc. Goes to School
With the education industry set to grow from $40 billion now to $68 billion by 2012, a variety of investors are beginning to get in.

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eWeek, August 4 2008

eWeek, August 4 2008
english | pdf | 10.2MB

Email in the cloud
Control, performance, reliability and scalability are key points to consider when evaluating the hosted e-mail model.

Browsers: The new threat landscape
New and ever-changing Web-borne threats necessitate a change in practices and technology.

The pros and cons of whitelisting
Security vendors are offering the technology, but there are challenges.

It's Cuil to take on Google
A new search engine shows some promise but needs more work.

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Six Sizzling Markets: How to Profit from Investing in Brazil, Russia, India, China, South Korea, and Mexico by Pran Tiku

# Author: Pran Tiku
# Publisher: Wiley, May 2008
# Language: English
# ISBN: 0470178884
# Paperback: 374 pages
# Format: PDF | 1.3MB

In Six Sizzling Markets, seasoned financial veteran Pran Tiku effectively outlines how you can profit from investing in six dynamic emerging market economies: Brazil, Russia, India, and China (collectively known as BRIC), as well as South Korea and Mexico. Tiku introduces each country by painting a picture of its historical and political landscapes and quickly moves on to provide you with practical applications and profitable strategies for these markets.

This reliable resource skillfully addresses growth opportunities and describes sustainable investment strategies-based on vigorous research and investment experience-and provides a basis for investing in these markets by explaining the opportunities that are available. Six Sizzling Markets also argues that meaningful diversification is likely to reduce risk and enhance returns based on well-known principles of modern portfolio theory.

Engaging and informative, Six Sizzling Markets will educate both experienced and aspiring investors on strategies for developing their international portfolios by capitalizing on emerging market opportunities.

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Money Today, July 10 2008

Money Today, July 10 2008
English | PDF | 10MB

Cover Story
All about tax filing
Till recently, the thought of filing tax returns was good enough to make a strong man weep, but gone are the days of handling a bunch of paper forms. Online filing has changed the way you look at tax returns.


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Keeping Better Company: Corporate Governance Ten Years On by Jonathan Charkham

# Author: Jonathan Charkham
# Hardcover: 460 pages
# Publisher: Oxford University Press, USA; 2 edition (January 5, 2006)
# Language: English
# ISBN-10: 0199243182
# ISBN-13: 978-0199243181
# Format: PDF | 1.6MB

How should companies be organized? To whom should boards of directors be responsible-shareholders, or a wider group of stakeholders? In this fiercely competitive world we cannot judge our own system of corporate governance in isolation; it must bear comparison with the best. The second edition of this acclaimed and well-established book aims to do just that. Since publication of the first edition interest in corporate governance has greatly increased, codes have proliferated, and principles laid down nationally and internationally. In Keeping Good Company, the author describes developments in the system of corporate governance-both the business environment and the particular structures of company organization-in five major industrial countries: Germany, Japan, France, the USA and the UK. This second edition is fully revised, updated and expanded, and includes a new conclusion looking at a number of ongoing issues in corporate governance, and an appendix discussing the role of international organizations.


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The Million-Dollar Financial Services Practice: A Proven System for Becoming a Top Producer by David J. Mullen Jr.

#Author: David J. Mullen Jr.
# Hardcover: 352 pages
# Publisher: AMACOM (September 26, 2007)
# Language: English
# ISBN-10: 0814480527
# ISBN-13: 978-0814480526
# Format: PDF | 1.4MB

In The Million-Dollar Financial Services Practice, author David J. Mullen, Jr. reveals how to become a top-producing financial advisor using the method he has taught at Merrill Lynch and is famous for in the industry. This comprehensive book combines marketing, prospecting, sales, and time management techniques into a system that will help readers build a successful and lucrative practice. Mullen gives financial advisors all the tools and guidance they need to:

* get the appointment * build relationships * convert prospects to client * retain clients * use niche marketing successfully * balance current clients and prospects * increase the products and services each client uses * attract millionaire clients

Containing templates, scripts, letters, and 15 tried-and-true Market Action Plans, this indispensable guide shows readers how to take their financial services practice to the million-dollar level and beyond.

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Business Metadata: Capturing Enterprise Knowledge by William H. Inmon, Bonnie O'Neil, Lowell Fryman

# Author: William H. Inmon, Bonnie O'Neil, Lowell Fryman
# Paperback: 312 pages
# Publisher: Morgan Kaufmann (September 28, 2007)
# Language: English
# ISBN-10: 0123737265
# ISBN-13: 978-0123737267
# Format: PDF | 2MB

People have a hard time communicating, and also have a hard time finding business knowledge in the environment. With the sophistication of search technologies like Google, business people expect to be able to get their questions answered about the business just like you can do an internet search. The truth is, knowledge management is primitive today, and it is due to the fact that we have poor business metadata management.

This book is about all the groundwork necessary for IT to really support the business properly. By providing not just data, but the context behind the data. For the IT professional, it will be tactically practical--very "how to" and a detailed approach to implementing best practices supporting knowledge management. And for the the IT or other manager who needs a guide for creating and justifying projects, it will help provide a strategic map.

* First book that helps businesses capture corporate (human) knowledge and unstructured data, and offer solutions for codifying it for use in IT and management.
* Written by Bill Inmon, one of the fathers of the data warehouse and well-known author, and filled with war stories, examples, and cases from current projects.
* Very practical, includes a complete metadata acquisition methodology and project plan to guide readers every step of the way.
* Includes sample unstructured metadata for use in self-testing and developing skills.


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Negotiating for Dummies by Michael C. Donaldson, Mimi Donaldson, David Frohnmayer

# Author: Michael C. Donaldson, Mimi Donaldson, David Frohnmayer
# Paperback: 384 pages
# Publisher: For Dummies; 1 edition (July 8, 1996)
# Language: English
# ISBN-10: 1568848676
# ISBN-13: 978-1568848679
# Format: PDF | 2.6MB

While this book holds many business applications, it shouldn't be limited to business alone: chapters cover a variety of applications and cover all angles of business negotiation skills and their applications to real life. From developing listening abilities to drawing lines and setting goals, this packs in valuable hints.


Unless you live alone in a cave, you spend a good part of each day negotiating – with your boss, your staff, your vendors, or clients, with your spouse, your kids, and even your neighbor with the rambunctious rottweiler. Negotiating is all about getting what you want in life. And whether it’s closing a multimillion-dollar deal, buying a home, or debating body-piercings with your teenager, the basic negotiating skills required are always the same. You’d be surprised how quickly you can master those skills, with the right coach to guide you, and you’d be amazed at how you’re life can be transformed once you do.

Get ready to be transformed. Negotiating For Dummies offers a new approach to getting what you want in life, based on personal integrity and persuasion, not tricks and coercion. In plain English, master negotiators Michael and Mimi Donaldson explain the six steps to successful negotiations and arm you with tested-in-the-trenches techniques that help you:

• Get people to do what you want without threats or deceit
• Always negotiate from a position of strength
• Achieve win-win results in every negotiation
• Build trust, goodwill, and mutual respect
• Communicate more clearly and effectively
• Advance your career
• Reduce stress in your everyday life

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The Peebles Principles: Tales and Tactics from an Entrepreneur's Life of Winning Deals, Succeeding in Business, and Creating a Fortune from Scratch

# Author: R. Donahue Peebles
# Publisher: Wiley
# Number Of Pages: 224
# Publication Date: 2007-04-13
# ISBN-10: 0470099305
# ISBN-13: 9780470099308
# Format: PDF | 1.07MB

At the tender age of nineteen, Donahue Peebles entered the business jungle with no resources beyond his native smarts, a decent education, and a powerful drive to succeed. Seven years later he became a multimillionaire. Today, with a net worth of more than a quarter-billion dollars, he commands a real estate empire stretching from the boulevards of Washington, D.C., to the sparkling beaches of Miami Beach to the glitzy strips of Las Vegas. How did this determined young entrepreneur achieve such spectacular success so quickly? Can others learn his secrets and emulate his accomplishments? Can you?

Part The Art of the Deal and part Why Should White Guys Have All the Fun, The Peebles Principles distills the lessons Mr. Peebles has learned on his journey from congressional page to CEO of the largest Black-owned real estate development firm in the nation. These crisp, straightforward principles can help any motivated entrepreneur go from dirt poor to filthy rich in a hurry.

In entertaining first-person accounts of his most important deals, Mr. Peebles reveals how each transaction required him to find new resources within himself to ensure its success. Through this process, he discovered valuable principles that would aid him in all of his future endeavors. Some lessons are motivational and inspirational; many are hardball business how-to's that apply in any industry and any type of transaction.


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The Growth Gamble: When Leaders Should Bet Big On New Business And How They Can Avoid Expensive Failures by Andrew Campbell & Robert Park

Andrew Campbell & Robert Park | Nicholas Brealey Publishing (May 31, 2005) | ISBN-10: 1904838049 | 321 Pages | English | PDF | 2.55MB

Many companies have a growth gap. Their existing businesses are not growing fast enough to meet their ambition. The solution is to add new legs to their portfolio of businesses. Yet as many as 99% of companies fail when they try to create new growth platforms.

The Growth Gamble is management’s guide to this tough challenge and helps managers find, get into and grow new businesses.

Based on extensive research, the book contradicts the received wisdom and concludes that: - Corporate Venturing units do not generate new growth - Most companies have few new opportunities that warrant investment -Most companies spend too much on new businesses, not too little

Too many companies kiss a lot of frogs in search of a prince. The Growth Gamble shows you how to spot princes at a distance. Most important, this book arms managers with practical tools, including the New Business Traffic Lights Toolkit - a powerful screening and strategic thinking technique that helps managers identify the best opportunities.

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Be Unreasonable: The Unconventional Way to Extraordinary Business Results by Paul Lemberg

Paul Lemberg | McGraw-Hill; 1 edition (April 25, 2007) | ISBN-10: 007148163X | English | 224 Pages | PDF | 1.83MB

When you’re reasonable, you use the same strategies everyone else uses. You do things like set your goals a bit higher than last year’s, say yes to things because everyone else likes them, and pad your deadlines so you can reach them on time.

Be Unreasonable makes it easy for people to step beyond the hum-drum of doing what’s expected, and transform themselves into something extraordinary. It’s a step-by-step guide to the mindset for rule breaking and destiny making, and will help readers take control of their business future.

Being reasonable about your business will only bury you deeper in the pack. If you want to get out in front, you have to break away from yesterday’s conventional thinking.

Paul Lemberg shows you how unreasonable strategies can bring you unprecedented success.

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Outlook Business, July 26 2008

Outlook Business, July 26, 2008
English | PDF | 33 MB

21st Century on the Move
Whichever way one looks at it -- cost, climate, convenience, compulsions -- public transport, not private vehicles, is the way to go. With a clutch of companies coming together to transplant the private experience in public spheres, city travel is set to see a radical shift.

Let's Make a Deal
So, it looks like the nuclear deal might come through, and that will be a good thing for India's energy security. N-power is expensive, but it is vital for the country to meet its power needs.

Traumatic Affair
The Sun-Taro merger saga has taken yet another turn, with Taro opting out of the deal. As Sun mounts its offensive, who holds the aces and how the cards might play out.

Hard Knocks
Dark days have descended on the real estate sector. Their stocks have taken a pasting, fi nancials are slumping. And the worst might not yet be over.

He's Clicked Shut Down, and Opted to Restart
On matters Microsoft, Bill Gates' actions oft en seemed self-serving. Now, as he steps away to serve mankind, one can only feel respect for his new avatar.

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Conquering Consumerspace: Marketing Strategies for a Branded World by Michael R. Solomon

# Author: Michael R. Solomon
# Hardcover: 288 pages
# Publisher: AMACOM; 1st edition (April 14, 2003)
# Language: English
# ISBN-10: 0814407412
# ISBN-13: 978-0814407417
# Format: PDF | 1.70MB

Once upon a time, marketers barraged customers with hard-sell tactics. Today, consumers use products to define themselves and others. People are swayed not by corporate-generated hype, but by consumer-generated buzz. That means companies must shift their focus away from marketing to people and toward marketing with them. In “consumerspace,” firms partner with customers to develop brand personalities and create interactive fantasies. The winners understand that we buy products not just because of what they do, but because of what they mean. Market share is out; share of mind is in.

Conquering Consumerspace reveals the accelerating blurring of traditional boundaries between branded commodities and everyday life. Solomon’s timely book presents a new way of looking at customers: recognizing them as partners in an ongoing marketing transaction rather than as passive pawns at the receiving end of a sales pitch. Conquering Consumerspace also defines the place of customer feedback in product conception, design, and production, and why customizability is no longer a luxury option but a requirement.

From online “buzz communities” to theme stores and product placement to guerrilla marketing, what we consume is inextricably woven into our daily life experience, creating both challenges and opportunities for companies to accelerate and deepen their customers’ relationships with their products, services, and brands.


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Oracle, July/August 2008

Oracle, July/August 2008
English | PDF | 9.2 MB

Measure. Analyze. Perform.
Companies depend on timely, easy-to-access business information to make critical decisions, but today's business intelligence has to include more than just measurement and analysis. Strategic, long-term business mapping, or enterprise performance management, is now a must. See how Oracle technologies help organizations analyze the present and perform for the future.

License to Operate
Every day IT administrators face the increasingly difficult task of meeting greater business demands on reduced budgets. Oracle virtualization, database, middleware, and applications running on Linux -- backed by Oracle's Unbreakable Linux support program -- offer a low-cost and powerful solution for companies that must do more with less.

Growing Green
Saving energy and generating cleaner power are two ways that companies can reduce their carbon footprints and improve the earth's environmental health.

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Great Customer Connections: Simple Psychological Techniques That Guarantee Exceptional Service by Richard S. Gallagher

# Author: Richard S. Gallagher
# Pages: 256 pages
# Publisher: AMACOM (May 19, 2006)
# Language: English
# ISBN-10: 0814473083
# ISBN-13: 978-0814473085
# Format: PDF | 1.1MB

"If you’re ready to wipe out customer complaints, and keep your employees for years, it’s time to read this book.”

Good customer service might seem like a matter of attitude, but with a little knowledge of basic behavioral psychology, any service rep or team can dramatically improve service quality. Great Customer Connections presents a step-by-step program for turning each customer interaction into a peak experience. Adapting scientific research into easy-to-apply practices, the book lets service professionals:

* connect with customers and “speak the language” of each one’s unique personality.

* use the “secret phrases” that make them feel great.

* tell them anything without upsetting them.

* stop saying “no” –permanently.

* defuse any crisis and take command of each interaction even with difficult or unclear customers.

Combining known principles of behavioral psychology with field-proven techniques, Great Customer Connections is the key to revolutionizing the service quality that you, your team, and your entire company provide.

John G. Miller, author of QBQ!: The Question Behind the Question and Flipping the Switch
"Gallagher has nailed the essence of serving others with practical ideas that work. Make great connections with your customers today!"

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From Brand Vision to Brand Evaluation, Second Edition: The strategic process of growing and strengthening brands by Leslie de Chernatony

# Author: Leslie de Chernatony # Paperback: 320 pages # Publisher: Butterworth-Heinemann; 2 edition (April 3, 2006) # Language: English # ISBN-10: 0750667494 # ISBN-13: 978-0750667494 # Format: PDF | 1.3MB

The most effective and comprehensive system for analysing and managing brands based on huge practical experience and careful analysis of best practice around the world- essential for brand practitioners and marketing students alike.

This second edition is testimony to the fact that his brand models work in the real world of business. For any organisation that understands the importance of brands in creating sustainable shareholder value, this book is a must buy.

Professor Malcolm McDonald: Leslies book is an excellent example of waiting for second editions which are still fresh, but market tested and polished. Buy it now for a comprehensive study of the process of building and sustaining brands.

Tim Ambler, Senior Research Fellow at LBS: Leslie has taken the opportunity in the Second Edition to refine his core ideas and expand his well proven model for brand building.

John Murphy Founder of Interbrand and Chairman of St Peters Brewery: Professor de Chernatony has a series of useful exercises to help companies understand the difficult brand complex process of translating the brands vision into reality.
Branding continues to evolve, and as long as it does there will be a need for a book like this.


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Strategic Alliances as Social Facts: Business, Biotechnology, and Intellectual History by Mark De Rond

# Author: Mark De Rond, Anne Huff (Foreword)
# Hardcover: 230 pages
# Publisher: Cambridge University Press (July 14, 2003)
# Language: English
# ISBN-10: 0521811104
# ISBN-13: 978-0521811101
# Format: PDF | 1.3MB

Strategic alliances are generally analyzed as planned and rational developments with clearly measurable outcomes in traditional management textbooks. Mark de Rond argues that such a view is unrealistic. Instead, he emphasizes the social dimension and the importance of the individuals involved inside alliances.

Based on in-depth case studies of three major biotechnology alliances, the book combines insights from social theory and intellectual history with more mainstream strategic management literature.

It provides a thought-provoking analysis that appeals to the reflective professional as well as academic researchers.

How can we explain a proliferation of alliances when the probability of failure is higher than success? And why have we emphasized their order, manageability and predictability whilst acknowledging that they tend to be experienced as messy, politically charged and unpredictable? Mark de Rond, in this provocative book, sets out to address such paradoxes.

Based on in-depth case studies of three major biotechnology alliances, he suggests that we need theories to explain idiosyncracy as well as social order. He argues that such theories must allow for social conduct to be active and self-directed but simultaneously inert and constrained, thus permitting voluntarism, determinism, and serendipity alike to explain causation in alliance life. The book offers a highly original combination of insights from social theory and intellectual history with more mainstream strategic management and organizations literature.

It is a refreshing and thought-provoking analysis that will appeal to practitioner and academic researcher alike.

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eWeek 7 July, 2008

eWeek 7 July, 2008
PDF | English | 64 pages | 13.14MB

eWeek is the essential technology information source for builders of e-business. Through a combination of news, analysis and evaluation, it guides readers in making the best technology decisions for their enterprise. Focusing on e-commerce, communications and Internet-based architecture, eWeek enables readers to successfully evaluate, deploy and leverage new technology solutions for competitive advantage.


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Outlook Business, 7 July 2008

Outlook Business, 7 July 2008
PDF | English | 92 pages | 39 MB

Popular Business & Lifestyle Magazine.


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Business 2010: Five Forces That Will Reshape Business - And How to Make Them Work for You by Frederick G. Harmon

# Author: Frederick G. Harmon
# Hardcover: 360 pages
# Publisher: Kiplinger Books (March 15, 2001)
# Language: English
# ISBN-10: 0938721844
# ISBN-13: 978-0938721840
# Format: PDF | 874KB

A text answering essential questions about the forces of change that are sweeping business and will reshape it over the next decade.

This guide answers the question of how to succeed in the next decade of business by describing how global and societal trends will affect companies–owners, managers and employees–in the years to come, and how to stay ahead of the competition. Includes ways to develop a strategy for understanding the forces of change, successfully aligning the key components of a business to make room for changes, and more.

Fred Harmon clearly describes how global and societal trends will affect companies in the next decade.

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