You Can Hear Me Now: How Microloans and Cell Phones are Connecting the World's Poor to the Global Economy by Nicholas P. Sullivan ~ :: GetAnEbook.com :: free download
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Saturday, July 12, 2008

You Can Hear Me Now: How Microloans and Cell Phones are Connecting the World's Poor to the Global Economy by Nicholas P. Sullivan

Nicholas P. Sullivan | Jossey-Bass (February 2, 2007) | English | 272 Pages | ISBN-10: 0787986097 # ISBN-13: 978-0787986094 | PDF | 1MB

You Can Hear Me Now: How Microloans and Cell Phones are Connecting the World's Poor to the Global Economy by Nicholas P. SullivanUntil recently, the outlook for many of the poorest people in Bangladesh was dismal. Despite previous long-term aid from the international community to improve the country's infrastructure and economy, sustainable development was hampered by corruption and governmental inefficiency. This book tells the story of Western-trained entrepreneur Iqbal Quadir, the driving force behind the creation of GrameenPhone, the largest Bangladeshi GSM (Global System for Mobile) cell-phone operation. Quadir had the innovative idea of using local Western-trained entrepreneurs to help villagers attain micro-loans funded by foreign investors (and generated by Nobel Peace Prize winner Muhammad Yanus) and then showing villagers how to operate cell-phone leasing businesses.

Sullivan refers to this successful business model as the "external combustion engine" because of its impressive multiplier effects on economic growth. Applications of this model in other poverty-stricken areas worldwide have repeatedly yielded similar results. This book offers valuable insights about the use of cell phones and technology-based investments to generate wealth and demonstrates that entrepreneurship may be more fruitful than aid. This valuable work can be effectively integrated into public administration, global business, and human resource academic courses.

"Grameen Bank has an impact on the poor, GrameenPhone on the entire economy."
—Muhammad Yunus,winner of the 2006 Nobel Peace Prize

"You Can Hear Me Now is a powerful proof of the roles that the private sector can play in economic development. Sullivan, by picking one industry—wireless—and cleverly weaving the economics and the growth of the industry with the human dimension, provides a distinctively new perspective on what is possible. A must-read for all those who are concerned about eradicating poverty. Equally, a must-read for managers who are looking for new engines of growth."
—C.K. Prahalad, Paul and Ruth McCracken Distinguished University Professor, The Ross School of Business, the University of Michigan; author, The Fortune at the Bottom of the Pyramid


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