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Monday, June 30, 2008

Courage: The Backbone of Leadership by Gus Lee, Diane Elliott-Lee


Gus Lee, Diane Elliott-Lee | Jossey-Bass | 2006-03-03 | ISBN: 0787981370 | 240 pages | PDF | 2.2 MB

[Gus Lee's webpage]

Real-world examples offer practical lessons for rooting out unethical practices and behaviors by:

* Assessing them for rightness and integrity
* Addressing moral failures
* Following through with dialogue and direct action

In this guide to doing the right thing, Lee presents a self-help approach to solving hard-edged problems. The key to effective leadership, he argues, is "principled conduct under pressure"—in short, courage. While courage is hardly the one-size-fits-all magic bullet that Lee envisions, much of his advice is valuable, particularly that dealing with communication, the thorniest management issue of all.

The book is built around extended anecdotes about executives facing tough personnel decisions and having to confront their habits of "avoidant communication," and Lee's reconstructed dialogue is engaging, realistic and instructive. He also offers periodic references to his own, genuinely inspiring transition from myopic, alienated wimp to successful executive, lawyer, executive coach, consultant and bestselling novelist (China Boy, etc.). Granted, this business book has many of the problems typical of the genre: the constant invoking of the book's title, whether or not relevant to the point being made; the regular introduction of acronymed concepts and clumsy coinages; the inspirational speeches and the occasional royal we phrasing ("We now see the difference between high, medium and low core values"). But any book that offers a road map to handling unpleasant workplace conversations is welcome—even if the choices in your everyday life don't require as much courage as in Lee's scenarios.


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Affluenza: When Too Much is Never Enough by Clive Hamilton, Richard Denniss


Clive Hamilton, Richard Denniss | Allen & Unwin | 2006-04-01 | ISBN: 1741146712 | 240 pages | PDF | 1.5 MB


Anyone concerned about the level of their personal debt or frustrated by the rat race of aspiring to an affluent lifestyle will appreciate this critique of the effects of over-consumption. This analysis pulls no punches as it describes both the problem and what can be done to stop it. Analyzing the increasing rates of stress, depression, and obesity as possible effects of the consumption binge currently gripping the Western world, this report tracks how Australians overwork, the growing number of things thrown out, self-medicated drugs, and the real meaning of the word choice.

Affluenza tracks the growth and influence of conspicuous consumption in Australia, with some side-ways glances at other nations as well. (Most notably, the US and Britain) To paraphrase the authors - "Affluenza is the buying of stuff you don't need, with money you don't have, to impress people that you don't like". The book exposes the growth and impact of "the spending disease" from about the mid 1960s to the present day. It's a fascinating, and some times chilling read.
In this slim but data packed book, you learn how mass media and marketing are targeting your household and kids, with ad campaigns, marketing strategies, and product branding to engender a sense of need and emotional attachment to material goods. Fortunately, the authors also give some practical advice as to how an average person may "down-shift" and break the cycle of dependency. Often insightful, and never preachy, this is the kind of book you buy multiple copies of and hand out to your friends.


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The Price of Everything: A Parable of Possibility and Prosperity by Russell Roberts


Russell Roberts | Princeton University Press | 2008-08-04 | ISBN: 0691135096 | 216 pages | PDF | 1 MB

Stanford University student and Cuban American tennis prodigy Ramon Fernandez is outraged when a nearby mega-store hikes its prices the night of an earthquake. He crosses paths with provost and economics professor Ruth Lieber when he plans a campus protest against the price-gouging retailer--which is also a major donor to the university. Ruth begins a dialogue with Ramon about prices, prosperity, and innovation and their role in our daily lives. Is Ruth trying to limit the damage from Ramon's protest? Or does she have something altogether different in mind?

As Ramon is thrust into the national spotlight by events beyond the Stanford campus, he learns there's more to price hikes than meets the eye, and he is forced to reconsider everything he thought he knew. What is the source of America's high standard of living? What drives entrepreneurs and innovation? What upholds the hidden order that allows us to choose our careers and pursue our passions with so little conflict? How does economic order emerge without anyone being in charge? Ruth gives Ramon and the reader a new appreciation for how our economy works and the wondrous role that the price of everything plays in everyday life.

The Price of Everything is a captivating story about economic growth and the unseen forces that create and sustain economic harmony all around us.


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Sunday, June 29, 2008

What Is Strategy? (HBR OnPoint Enhanced Edition) by Michael E. Porter


"What Is Strategy?"
Michael E. Porter | Harvard Business Review (Feb 1, 2000) | English | PDF | 1.05MB

Today's dynamic markets and technologies have called into question the sustainability of competitive advantage. Under pressure to improve productivity, quality, and speed, managers have embraced tools such as TQM, benchmarking, and reengineering. Dramatic operational improvements have resulted, but rarely have these gains translated into sustainable profitability. And gradually, the tools have taken the place of strategy. As managers push to improve on all fronts, they move further away from viable competitive positions. Michael Porter argues that operational effectiveness, although necessary to superior performance, is not sufficient, because its techniques are easy to imitate. In contrast, the essence of strategy is choosing a unique and valuable position rooted in systems of activities that are much more difficult to match.


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Nobel Laureates In Search Of Identity And Integrity: Voices Of Different Cultures by Anders Hallengren


# Author:Anders Hallengren
# Publisher: World Scientific Publishing Company
# Number Of Pages: 266
# Publication Date: 2005-05-30
# ISBN-10: 9812560386
# ISBN-13: 9789812560384
# Format: PDF | 2.3MB

Addressing current questions about unity in diversity in a multicultural world of change, several Nobel Laureates of Literature have also focused on the difference between their identity as an author and their identity as a social being. This aspect of their creative selves makes them living in, as it were, two different and quite distinct worlds. There is a distance between them that is bridged only in the literary work, where these two worlds are intimately connected and presuppose one another.


V. S. NAIPAUL, living in England and born in Trinidad, discusses this topic in his Nobel Lecture of 2001, “Two Worlds”. His literary domain,encompassing the West Indies as well as India, Africa, America, and the Islamic countries of the East, reflects his own multicultural background,and in some of his most famous texts, the difficulty of settling down or finding a way “home” is the theme. An example is his novel The Enigma of Arrival.


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Seven Surprises for New CEOs by Michael E. Porter, Jay W. Lorsch, Nitin Nohria


"Seven Surprises for New CEOs"
Michael E. Porter, Jay W. Lorsch, Nitin Nohria
Harvard Business Review (January 5, 2008) | English | PDF | 5.67MB

As a newly minted CEO, you may think you finally have the power to set strategy, the authority to make things happen, and full access to the finer points of your business. But if you expect the job to be as simple as that, you're in for an awakening. Even though you bear full responsibility for your company's well-being, you are a few steps removed from many of the factors that drive results. You have more power than anybody else in the corporation, but you need to use it with extreme caution. In their workshops for new CEOs, held at Harvard Business School in Boston, the authors have discovered that nothing--not even running a large business within the company--fully prepares a person to be the chief executive. The seven most common surprises are: You can't run the company. Giving orders is very costly. It is hard to know what is really going on. You are always sending a message. You are not the boss.
Pleasing shareholders is not the goal. You are still only human. These surprises carry some important and subtle lessons. First, you must learn to manage organizational context rather than focus on daily operations. Second, you must recognize that your position does not confer the right to lead, nor does it guarantee the loyalty of the organization. Finally, you must remember that you are subject to a host of limitations, even though others might treat you as omnipotent. How well and how quickly you understand, accept, and confront the seven surprises will have a lot to do with your success or failure as a CEO.


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Warren Buffett Wealth: Principles and Practical Methods Used by the World's Greatest Investor by Robert P. Miles


Robert P. Miles | Wiley | 2004 | 272 pages | ISBN: 0471465119 | PDF | 1.1 MB

The strategies and techniques of THE investment legend Warren Buffett Wealth follows the world's greatest investor from the beginning of his career, as he takes a 100-dollar investment and turns it into one of the most successful multibillion-dollar companies in the world. By carefully detailing how Buffett began his career and discussing what he learned from Benjamin Graham, this book reveals the true secrets to Buffett's success. Readers will see how Buffett reached the pinnacle of his profession by following certain key principles such as investing in old-style traditional American companies, holding the companies forever, and hiring and keeping the same managers.

Open your mind and prepare to learn proven investment and wealth-building methods and philosophies from the greatest investor of all time.

"Australian audiences are totally captivated by the investing principles of Warren Buffett . . . convinced that these simple methods work anywhere in the world."
–Peter Spann, Founder and CEO, Freeman Fox

Australia’s foremost wealth educator

"Warren Buffett Wealth teaches that indeed it is possible to create a fortune without compromising your principles."
–Norman Rentrop, founder and Chairman

Rentrop Publishing, Bonn, Germany

"This book paints a picture of capitalism at its finest. Creating wealth by building an enterprise, unleashing the capital inside the business by selling to Berkshire, preserving the unique management culture and values, and passing the wealth on for the benefit of others. A beautiful and masterful showcase of the circle of wealth."
–Bill Child, Chairman, R.C. Willey Home Furnishings, Salt Lake City, Utah


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Benjamin Graham: The Memoirs of the Dean of Wall Street by Benjamin Graham, Seymour Chatman


#Author: Benjamin Graham, Seymour Chatman
# Hardcover: 351 pages
# Publisher: Mcgraw-Hill (July 26, 1996)
# Language: English
# ISBN-10: 0070242690
# ISBN-13: 978-0070242692
# Format: PDF | 2MB

Graham has been called the father of financial analysis, and his strategy of value investing is enthusiastically touted by no less than investor extraordinaire Warren Buffett. Graham's principles have been popularized in numerous editions of his Intelligent Investor. His Security Analysis (now Graham and Dodd's Security Analysis, 1988) is a treasure in more ways than one; copies of the 1934 first edition have sold for as much as $7,500. (Check your stacks!)

Graham died in 1976, but when he was in his 60s and 70s he had written an account of his life, called Things I Remember. Seymour Chatman, from the University of California at Berkeley, has edited Graham's reminiscences and provides a lengthy introduction to them. They focus on Graham's first 40 years and provide a highly personal look at the influences on Graham's life.


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How To Think Like Benjamin Graham and Invest Like Warren Buffett by Lawrence A. Cunningham


# Author: Lawrence A. Cunningham
# Hardcover: 267 pages
# Publisher: McGraw-Hill Companies; 1st edition (January 16, 2001)
# Language: English
# ISBN-10: 0071369929
# ISBN-13: 978-0071369923
# Format: PDF | 1.67MB

How to Think Like Benjamin Graham and Invest Like Warren Buffett wraps a lifetime of investing wisdom into one highly accessible package. An intelligent guide to analyzing and valuing investment targets, it tells investors what questions to ask, what answers to expect, and how to approach any stock as a skeptical, common-sense business analyst. Above all, this fast-paced book provides investors with the tools they need to thoroughly value any business in which they might invest.

A common-sense approach to investing, this book discusses: *
Three things investors must get from a financial statement *
Valuation examples from today's top companies including GE, Amazon, Microsoft, and Disney *
Why prices deviate from actual values


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The Warren Buffett Portfolio: Mastering the Power of the Focus Investment Strategy by Robert G. Hagstrom


# Author: Robert G. Hagstrom # Paperback: 256 pages # Publisher: Wiley; 2Rev Ed edition (January 1, 1999) # Language: English # ISBN-10: 0471392642 # ISBN-13: 978-0471392644 # Format: PDF | 1.6MB

It's no secret that most mutual funds fail to beat the performance of the S&P 500. And if the pros can't beat the averages, it's not unreasonable to assume that most individual investors can't, either. Why? According to Robert Hagstrom, author of The Warren Buffett Portfolio, a big reason is the industry's emphasis on diversification. In the interest of minimizing risk, many investors have "become intellectually numb to its inevitable consequence: mediocre results." As a result, they wind up owning too many stocks and churn their portfolios unnecessarily (for example, the average mutual fund holds 100 stocks and turns over 80 percent of its portfolio annually). In The Warren Buffett Portfolio, Hagstrom shows how Buffett and others use the idea of focus investing to organize winning portfolios.

Unlike Hagstrom's first book, The Warren Buffett Way, which describes how the world's greatest investor selects individual companies, this book looks at the mathematics, the psychology, and the mental models necessary to build a successful portfolio.

The basic ideas: Pick no more than 10 to 15 companies with good track records and high probabilities of future success; plan to hang onto them for at least five years; and ignore predictions and the sometimes terrifying swings in market behavior. It's hard to argue with Hagstrom's approach, especially when he practices what he preaches. His fund, the Legg Mason Focus Trust, has 15 stocks, an annual turnover rate of 9 percent, and percentage annual returns in the mid-30s. For thoughtful investors and devotees of Warren Buffett, who are looking for more than the next hot stock tip, The Warren Buffett Portfolio is well-written guide. Recommended. --Harry C. Edwards


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J. K. Lasser's Pick Stocks Like Warren Buffett by Warren Boroson


# Author: Warren Boroson
# Paperback: 304 pages

#
Publisher: Wiley; 1 edition (October 12, 2001)
# Language: English
# ISBN-10: 0471397741

# ISBN-13: 978-0471397748

# Format: PDF | 1MB


The most trusted name in tax!
April 15th comes once a year. But the new tax laws will change the way we save and plan our financial affairs all year-round. That's why J.K. Lasser provides a comprehensive library of smart financial planning and investing advice for all your needs-for tax season and beyond. J.K. Lasser's(TM) Your Income Tax 2002 and J.K. Lasser's(TM) Year-Round Tax Strategies 2002 give early planners a head start on understanding the new tax regulations and preparing for filing the return on April 15th. And Lasser's personal finance guides help you make the most of your money from every angle. Consider it total care for your wealth and financial well-being, 365 days a year.


"Buffett is much praised, but seldom replicated. Now with Warren Boroson's J.K. Lasser's Pick Stocks Like Warren Buffett investors have a template for both identifying fund managers who pick stocks like the master and for improving their own techniques for identifying great stock market values."-Don Phillips, Managing Director, Morningstar, Inc.

Warren Buffett's investment strategy of buying and holding good stocks at good prices has proved profitable for thousands of investors. Now, with J.K. Lasser's Pick Stocks Like Warren Buffett you will learn how to use Buffett's proven techniques to find and research value stocks just like the master. You will also meet several top mutual fund managers who subscribe to the Buffett philosophy and have become experts in their own right. Take the advice of Buffett to successfully invest on your own or let the value investment experts do it for you.

Critical coverage will help you:
* Understand and use the value investment strategies behind Buffett's phenomenally successful stock-picking career
* Identify the strategies of other value investors such as Martin J. Whitman of Third Avenue Funds, Christopher Browne of Tweedy, Browne Co., and many others
* Set Buffett-like criteria when looking to buy value stocks

J.K. Lasser-Practical Guides for All Your Financial Needs
Please visit our Web site at www.jklasser.com


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What I Learned Before I Sold to Warren Buffett: An Entrepreneur's Guide to Developing a Highly Successful Company by Barnett C., Jr. Helzberg, Barnet


# Author: Barnett C., Jr. Helzberg, Barnett Helzberg
# Publisher: Wiley (2003-03-21)
# Number Of Pages: 224
# ISBN-10: 0471271144
# ISBN-13: 9780471271147
# Format: PDF | 2.3MB

Expert advice for those who want to create a solid company.
Through hard work and determination Barnett Helzberg built his small family owned business-Helzberg Diamonds-into a successful company that caught the attention of Warren Buffett. Buffett was so impressed with the business that in 1995 he decided to purchase Helzberg Diamonds through his holding company Berkshire Hathaway. Helzberg shares his thirty years of experience in running a successful business and outlines the steps needed to prosper within a challenging business environment. Through "helpful hints" and words of wisdom, Helzberg offers a proven road map for entrepreneurs and business owners looking to build a solid company that will stand the test of time. What I Learned Before I Sold to Warren Buffett is a comprehensive guide that will help readers get their businesses on the right track.

Barnett C. Helzberg Jr. (Kansas City, MO) was President of Helzberg Diamonds, Inc. from 1962 to 1995, a period during which he expanded his family-owned business to 143 stores in twenty-three states. His business practices have been a key ingredient to the success of Helzberg Diamonds.


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Harvard Business Review on Marketing


# Author:Harvard Business School Press
# Publisher: Harvard Business School Press
# Number Of Pages: 192
# Publication Date: 2002-05-07
# ISBN-10: 1578518040
# ISBN-13: 9781578518043
# Format: PDF | 2.3MB

The Harvard Business Review Paperback Series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, here are the leading minds and landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe.

A first-time collection of the old classics and best new thinking on marketing. The articles provide a diverse look at marketing, including global branding, one-to-one marketing, and how to manage buzz.


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The Fifth Discipline by Peter M. Senge


# Author: Peter M. Senge
# Paperback: 424 pages
# Publisher: Doubleday Business; 1st edition (October 1, 1994)
# Language: English
# ISBN-10: 0385260954
# ISBN-13: 978-0385260954
# Format: PDF | 3.7MB

Peter Senge, founder of the Center for Organizational Learning at MIT's Sloan School of Management, experienced an epiphany while meditating one morning back in the fall of 1987. That was the day he first saw the possibilities of a "learning organization" that used "systems thinking" as the primary tenet of a revolutionary management philosophy. He advanced the concept into this primer, originally released in 1990, written for those interested in integrating his philosophy into their corporate culture.

The Fifth Discipline has turned many readers into true believers; it remains the ideal introduction to Senge's carefully integrated corporate framework, which is structured around "personal mastery," "mental models," "shared vision," and "team learning." Using ideas that originate in fields from science to spirituality, Senge explains why the learning organization matters, provides an unvarnished summary of his management principals, offers some basic tools for practicing it, and shows what it's like to operate under this system. The book's concepts remain stimulating and relevant as ever. --Howard Rothman

A director at MIT's Sloan School, Senge here proposes the "systems thinking" method to help a corporation to become a "learning organization," one that integrates at all personnel levels indifferently related company functions (sales, product design, etc.) to "expand the ability to produce." He describes requisite disciplines, of which systems-thinking is the fifth. Others include "personal mastery" of one's capacities and "team learning" through group discussion of individual objectives and problems. Employees and managers are also encouraged to examine together their often negative perceptions or "mental models" of company people and procedures. The text is esoteric and flavored with terms like "recontextualized rationality," but the book should help inventory-addled retailers whom the author cites as unaware of their customers' desire for quality. Macmillan Book Clubs selection.


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Saturday, June 28, 2008

2011: Trendspotting for the Next Decade by Richard Laermer


# Author: Richard Laermer
# Publisher: McGraw-Hill
# Number Of Pages: 256
# Publication Date: 2008-03-18
# ISBN-10: 0071497277
# ISBN-13: 9780071497275
# Format: PDF | 1MB

In this fast and furious time machine of a book, Richard Laermer shows you how to use-and in some cases abuse-the trends of the next decade (or two) that really matter. As an author with a functional crystal ball, a veteran marketing innovator, and media master, Laermer foresees a fabulous future-if you start planning for it today.

Sometimes you see a business evolve and think, “I wish I'd thought of that.” With his trademark razor-sharp style, Laermer reveals the most functional forecasting secrets of professional trendspotters. Divided into nine categories, with more than 72 “short-short” chapters and dozens of outrageous sidebars, this captivating book shows you the ways to:

  • Read the signs
  • Influence the trends
  • Embrace new and reject stodgy
  • Anticipate change
  • Ask experts the right questions
  • Seek out visionaries and snub fakers
  • Separate the trends from fads
  • Use technology-for everything
  • Cash in on being ahead of the competition!

2011: Trendspotting for the Next Decade is packed with eye-popping predictions (and realities) on how you'll live, work, play, buy, sell, talk, text, laugh, and more. You'll discover how miniscule attention spans will increase a need for velocity...how to work while you're sleeping...how to wash off mediocrity...and why today's communication devices will become obsolete. With 2011you'll learn how to participate in change instead of trailing it.

Laermer calls trends as he sees 'em-from what's dead to what's sensational to what's novel and what's next. If you're looking for surprising observations, shocking statistics, sublime insights, and wholesome food for thought--read this book.

Because this is your life...in 2011.


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The Complete Guide to Flipping Properties by Steve Berges


# Author: Steve Berges
# Paperback: 240 pages
# Publisher: Wiley (November 14, 2003)
# Language: English
# ISBN-10: 0471463310
# ISBN-13: 978-0471463313
# Format: PDF | 2MB

Fix and flip single-family houses for quick profit––and long-term prosperity

The Complete Guide to Flipping Properties offers proven, straightforward guidance for anyone interested in flipping properties for quick profits. This comprehensive guide to flipping will help any real estate investor design a detailed plan for achieving their financial goals as quickly as possible. Steve Berges, creator of the value play strategy, shows you step by step how to flip properties and lock in profits. With in-depth explanations of every aspect of the art of flipping––from finding properties and closing the deal, to repairing houses and reselling at the best price––this book is the ultimate resource for novice investors and real estate pros alike.


The Complete Guide to Flipping Properties includes:

  • Time-tested strategies for flipping
  • Ten proven methods for locating great properties
  • Property valuation methods––and which one is right for you
  • Financial analysis and modeling techniques
  • How to create value and maximize your profits
  • Seven steps of successful negotiation
  • How to close the deal
  • Foolproof exit strategies for getting rid of properties
  • How to assemble a winning team of professionals
  • Three keys to maximizing your potential as a real estate investor
With tips on writing business plans, investing on credit or with OPM (other people’s money), and creative financing methods, The Complete Guide to Flipping Properties gives any investor the tools they need to build wealth safely and reliably.


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Breaking the Da Vinci Code: Answers to the Questions Everyone's Asking by Darrell L. Bock


Breaking the Da Vinci Code: Answers to the Questions Everyone's Asking 达芬奇密码的疑问
# Author:Darrell L. Bock

# Page Count: 239 pages

# Publisher: Walker Large Print; Lrg edition (September 6, 2006)

# Language: English

# ISBN-10: 1594151520

# ISBN-13: 978-1594151521

# Format: PDF | 12.13MB


Many who have read the New York Times bestseller The Da Vinci Code have questions that arise from seven codes-expressed or implied-in Dan Brown's book. In Breaking the Da Vinci Code: Answers to the Questions Everyone's Asking, Darrell Bock, Ph.D., responds to the novelist's claims using central ancient texts and answers the following questions:


Who was Mary Magdalene?
Was Jesus Married?
Would Jesus Being Single be Un-Jewish?
Do the So-Called Secret Gnostic Gospels Help Us Understand Jesus?
What Is the Remaining Relevance of The Da Vinci Code?

Darrell Bock's research uncovers the origins of these codes by focusing on the 325 years immediately following the birth of Christ, for the claims of The Da Vinci Code rise or fall on the basis of things emerging from this period. Breaking the Da Vinci Code, now available in trade paper, distinguishes fictitious entertainment from historical elements of the Christian faith. For by seeing these differences, one can break the Da Vinci code.


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Vicodin Pain Killer Addiction


Vicodin Pain Killer Addiction
English | PDF | 2 Pages

Vicodin is a trademarked brand of narcotic analgesics (painkillers) containing hydrocodone and paracetamol (acetaminophen or, more-completely, para-acetylaminophenol). It is usually found in tablet form with either the names "Vicodin", "Vicodin ES", or "Vicodin HP" imprinted on one side. Analgesics with the same chemical composition and a similar physical appearance are found under many other trade names, including Anexsia, Anolor DH5, Bancap HC, Dolacet, Hydro, Lorcet, Lortab, Norco, T-Gesic, and Vadunk. The hydrocodone/paracetamol drug formula is also available under generic brands. The paracetamol in the formula increases the effects of the hydrocodone in relieving pain but also discourages drug abuse since the doses needed for recreation would have toxic amounts of paracetamol. Oral hydrocodone is considered 1.5 times as potent as oral morphine, though the equianalgesic dose varies between patients.


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Ideas from Change Your Brain: Change Your Life by Daniel G. Amen


# Author: Daniel G. Amen
# Publisher: Three Rivers Press; 1 edition (December 31, 1999)

# Language: English

# ISBN-10: 0812929985

# ISBN-13: 978-0812929980
# Format: PDF | 2 Pages summary


In this age of do-it-yourself health care (heck, if the doctor only sees you for 10 minutes each visit, what other options are there?), Change Your Brain, Change Your Life fits in perfectly. Filled with "brain prescriptions" (among them cognitive exercises and nutritional advice) that are geared toward readers who've experienced anxiety, depression, impulsiveness, excessive anger or worry, and obsessive behavior, Change Your Brain, Change Your Life milks the mind-body connection for all it's worth.

Written by a psychiatrist and neuroscientist who has also authored a book on attention deficit disorder, Change Your Brain contains dozens of brain scans of patients with various neurological problems, from caffeine, nicotine, and heroin addiction to manic-depression to epilepsy. These scans, often showing large gaps in neurological activity or areas of extreme overactivity, are downright frightening to look at, and Dr. Amen should know better than to resort to such scare tactics. But he should also be commended for advocating natural remedies, including deep breathing, guided imagery, meditation, self-hypnosis, and biofeedback for treating disorders that are so frequently dealt with by prescription only.


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Investment Guarantees: Modeling and Risk Management for Equity-linked Life Insurance by Mary Hardy


Mary Hardy | Wiley | 2003-02-14 | ISBN: 0471392901 | 352 pages | PDF | 3.3 MB

Due to the convergence of financial and insurance markets, new forms of investment guarantees are emerging which require financial service professionals to become savvier in modeling and risk management. With chapters that discuss stock return models, dynamic hedging, risk measures, Markov Chain Monte Carlo estimation, and much more, this one-stop reference contains the valuable insights and proven techniques that will allow readers to better understand the theory and practice of investment guarantees and equity-linked insurance policies.

Mary Hardy, PhD (Waterloo, Ontario, Canada), is an Associate Professor and Associate Chair of Actuarial Science at the University of Waterloo and is a Fellow of the Institute of Actuaries and an Associate of the Society of Actuaries, where she is a frequent speaker. Her research covers topics in life insurance solvency and risk management, with particular emphasis on equity-linked insurance. Hardy is an Associate Editor of the North American Actuarial Journal and the ASTIN Bulletin and is a Deputy Editor of the British Actuarial Journal.


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CliffsNotes Understanding Health Insurance by Darlene Brill


# Author: Darlene Brill
# Paperback: 120 pages
# Publisher: John Wiley & Sons Inc (September 1999)
# Language: English
# ISBN-10: 0764585142
# ISBN-13: 978-0764585142
# Format: PDF | 9.75MB

Not all health plans are created equal! To figure out what the best policy is for you and your family, turn to this guide and learn the finer points of the insurance maze. Know your needs and your choices, and you can start saving money now.


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cPanel User Guide and Tutorial by A. Pedersen


A. Pedersen | Packt Publishing (February 25, 2006)| ISBN 1904811922 | PDF | 2006 year | 208 pages | 5.36 MB

If you have web hosting requirements beyond the most basic, you should look for a host that offers cPanel. cPanel gives you tight control over every aspect of your web site, email accounts, and domain names.cPanel is the leading control panel for managing your hosted web account.

Using cPanel you can install popular web scripts, manage FTP and email accounts, control your site's security, and much more. But once you've got a web site with cPanel support, how do you go about using it? While the documentation included with cPanel may provide a quick reference, to really get the most from it you need a more detailed, systematic tutorial. Read this book to find out exactly how to get the most from cPanel in all aspects of your web site management: web, email, FTP, security, domains, back ups, and more.

Reading this book, you will: . Learn how to find hosts that offer cPanel with their web hosting packages . Discover how to access your cPanel account in several different ways, even behind a firewall . Familiarize yourself with the standard cPanel layout so you can find what you are looking for quickly . Discover what the information you see on the main cPanel interface means and how to use it to keep track of what is happening with your hosting account . Create, manage and remove FTP accounts so you (or your web master) can upload, access and remove files from your website . Set up, manage and learn how to access e-mail accounts, including e-mail aliases (forwarding), web mail access, e-mail quotas, mail filtering, spam blocking and mailing lists . Create, manage and delete databases from within cPanel . Learn how to protect and control access to information on your web site using the tools that cPanel provides . Monitor site traffic using web stats . Discover how to create an effective backup strategy using cPanel's web site backup and restore features . Explore some advanced tools that cPanel offers to help manage your web site . Learn basic techniques to keep your web site safe from hackers and learn what to do if the worst happens . Examine some common third-party add-ons and themes that your host may choose to offer . Discover a wealth of external tools that make the aspiring web master's job easier Approach . An easy to follow, practical guide with abundant screenshots along with clear instruction and explanation. . Covers how to use cPanel, and also offers crucial advice on making the most of the application and avoiding common web master pitfalls. . Carefully arranged to act as a step-by-step tutorial and a handy desktop reference Who this book is written for . Anybody who has a web hosting account that provides cPanel, and who wants to get the most from this very powerful tool.


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Digital Video for Dummies by Keith Underdahl


Keith Underdahl | Wiley Publishing, Inc. 3rd Edition | English language | ISBN: 0764541145 | PDF | 411 pages | 11.6 Mb

If marketing folks want to breathe new life into an existing technology, the method du jour is to tack "digital" onto the name. Today we have digital cable, digital cell phones, digital fuel injection, and now, digital video. But unlike some other technologies that have recently earned the digital prefix, digital video isn’t just a minor improvement over the old way of doing things. Digital video is a revolution that is changing the way we think about and use moving pictures.

Regular folks have had the capability to record their own video for many years now. Affordable film movie cameras have been available since the 1950s, and video cameras that record directly onto videotape have been with us for over two decades. But after you recorded some video or film with one of these old cameras, you couldn’t do much else with it. You could show your movies to friends and family in raw, unedited form, but there was no confusing your rough home movie with a professional Hollywood production.

Digital camcorders provide a slight quality improvement over older camcorders, but the real advantage of digital video is that you can now easily edit your video on a computer. I don’t have to tell you how far computer technology has progressed over the last few years, and you know that modern Macs and PCs can now do some pretty amazing things. In a matter of seconds, you can import video from your digital camcorder into your computer, cut out the scenes you don’t want, add some special effects, and then instantly send your movies to friends over the Internet - or burn them to a DVD. The capability to easily edit your own movies adds a whole new level of creativity that was - just five years ago - the exclusive realm of broadcast and movie professionals.

In a culture so accustomed to and influenced by video images, it’s actually kind of surprising that personal moviemaking hasn’t burgeoned sooner. Video is the art of our time, and now - at last - you have the power to use this art for your own expression. What will you draw on your digital-video canvas?

Why This Book?
Digital video is a big, highly technical subject, so you need a guide to help you understand and use this technology. But you don’t need a big book that is so highly technical that it just gathers dust on your bookshelf. You need easy-to-follow step-by-step instructions for the most important tasks, and you need tips and tricks to make your movies more successful. You need Digital Video For Dummies, Third Edition.


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Videomaker, July 2008


Videomaker, July 2008
Pages: 76 | Videomaker (07/2008) | PDF | 12.84MB


* Editing Software: Buyer's Guide.

* Reviewed:
- JVC Everio GZ-MG330
- Canon Vixia HF10

* Plus:
- Fix It Post
- Publicity & Marketing
- Shooting Fireworks

* Film look tutorial


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The Volcano Adventure Guide by Rosaly Lopes


Rosaly Lopes | Cambridge University Press | 2005-02-07 | ISBN: 0521554535 | 362 pages | PDF | 28 MB

This guide contains vital information for anyone wishing to visit, explore, and photograph active volcanoes safely and enjoyably. Following an introduction that discusses eruption styles of different types of volcanoes and how to prepare for an exploratory trip that avoids volcanic dangers, the book presents guidelines to visiting 42 different volcanoes around the world. It is filled with practical information that includes tour itineraries, maps, transportation details, and warnings of possible non-volcanic dangers. Three appendices direct the reader to a wealth of further volcano resources in a volume that will fascinate amateur enthusiasts and professional volcanologists alike. Rosaly Lopes is a planetary geology and volcanology specialist at the NASA Jet Propulsion Laboratory in California. In addition to her curatorial and research work, she has lectured extensively in England and Brazil and written numerous popular science articles. She received a Latinas in Science Award from the Comision Feminil Mexicana Nacional in 1991 and since 1992, has been a co-organizer of the United Nations/European Space Agency/The Planetary Society yearly conferences on Basic Science for the Benefit of Developing Countries.


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Martin Luther King, Jr.: A Biography (Greenwood Biographies) by Roger Bruns


Martin Luther King, Jr.: A Biography (Greenwood Biographies)
Roger Bruns | Greenwood Press | 2006-06-30 | ISBN: 0313336865 | 184 pages | PDF | 1.2 MB

There has been recent controversy in the African American community about youth and their lack of appreciation for the gains of the civil rights movement of the 1950s and 1960s. This stellar biography is a superb introduction to the foremost leader of the civil rights movement. The story and historical context will be eye-opening for students and a good refresher for others who are too young to have remembered the events. In a gripping narrative style, the biography traces the young Martin, the son and grandson of formidable preachers, to his calling as a minister too, but one who would take on the entrenched racism of the South, and North, through a nonviolent movement that changed the course of American history. King's story is compelling, starting from his early nurtured family life in an insular community of blacks in Atlanta. His education at Morehouse College, Crozer Theological Seminary, and Boston University and courtship of Coretta Scott lead into the early days of the civil rights movement and King's leadership role in the major marches, demonstrations, boycotts, and sit-ins that took place, mainly in the South.
Critical insight into the Kennedy and Johnson Administrations is given as King negotiates with the presidents for equal rights for blacks. The violent reactions against and hatred of many whites for those seeking racial justice are still shocking today. Against the backdrop of beatings, killings, bombings, threats, and imprisoning, King is portrayed as driven to lift up all Americans, even if it meant martyrdom.


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The Portable MBA in Finance and Accounting by John Leslie Livingstone, Theodore Grossman


# Author: John Leslie Livingstone, Theodore Grossman
# Hardcover: 704 pages
# Publisher: Wiley; 3rd edition (October 19, 2001)
# Language: English
# ISBN-10: 0471061859
# ISBN-13: 978-0471061854
# Format: PDF | 3.5MB

In today's business environment, a knowledge of finance and skills in budgeting and financial planning are more important than ever before. Totally updated and revised, this highly anticipated Third Edition provides new information on five such key topics as interpreting financial statements; information technology in finance; planning capital expenditures; information technology and your firm; business valuation, and much more. Top experts in each field explain the basics of cost-volume analysis, forecasts, and budgets, and reveal how to create a winning business plan. Ideal reading for any manager or executive who needs a "refresher course" in finance.

Les Livingstone, PhD, MBA, CPA (West Palm Beach, FL), runs a national consulting firm which specializes in complex business research and expert testimony in large commercial lawsuits. He was chairman of the Division of Accounting and Law at Babson College.

Theodore Grossman (Wellesley, MA) is a senior member of the faculty of Babson College with an appointment in information technology and accounting.


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100 Winning Resumes For $100000 Jobs, Resumes for the 50 Job Hunter with Sample Cover Letters ...



I started a job hunt recently, and hadn't written a resume in the last 6 years or so. I had a good idea of how I wanted to present and market myself, but I didn't have all of the fine details filled in.

These books are extensive, but well labeled. Start reading at the beginning, and every subject points you to the chapter with more information on that subject. Kind of like hyperlinks. That way you can look through at the major headings and pick and choose what you don't already know.

I took a prioritized approach, because I was in a little bit of a hurry. I took the resume section, picked a format based on my experience, then wrote a draft. From there, I went back and picked through the writing sections to make sure that I was on the right track. If you've read the examples, and the "before and after" sections, you'll probably have a good idea already what the big picture is. From then I went on to the section on cover letters and online job searching.


There are sections on virtually every subject of resume and cover letter writing, gathering references, job searching and interview preparation. Everything that you really need to get started, or just touch up on what you already know is well organized and labeled so that you can use it immediately. It's just what I was looking for, so that I wouldn't have to waste time reading the "full story" on each subject.

After following the advice in this book and sending out about 20 copies of my resume online, I had about 10 replies in the first week, and about 6 requests for interviews already.


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McGraw-Hill: Resumes for the 50 Job Hunter with Sample Cover Letters
175 High-impact resumes
Expert Resumes For Career Changers

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The Economist, June 28 2008 (PDF+Audio)


The Economist, June 28 2008 (PDF+MP3)
《经济学人》杂志 2008年6月28号

PDF+MP3 | English | 162MB

Microsoft: The meaning of Bill Gates

As his reign at Microsoft comes to an end, so does the era he dominated.

Zimbabwe: How to get him out
By forcing the opposition to abandon the election, Robert Mugabe has undermined his position.

Israel and Iran: It's later than you think
Israel is threatening to attack Iran's nuclear sites. This may not be a bluff.

Inflation: The importance of being in earnest
The Fed and the Bank of England are likely to have to raise rates to retain their credibility.

Microfinance: Doing good by doing very nicely indeed
In support of profiting from the poor.

Education reform: Top of the class
How to learn the right lessons from other countries' schools.

Industrial biotechnology: Better living through chemurgy
Efforts to replace oil-based chemicals with renewable alternatives are taking off.

Capital inflows to China: Hot and bothered
Despite strict capital controls, China is being flooded by the biggest wave of speculative capital ever to hit an emerging economy.


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The Real Warren Buffett: Managing Capital, Leading People by James O'Loughlin


The Real Warren Buffett: Managing Capital, Leading People
沃伦·巴菲特传/真正的资本管理者巴菲特

# Author: James O'Loughlin
# Publisher: Nicholas Brealey Publishing
# Number Of Pages: 275
# Publication Date: 2004-04-25
# ISBN-10: 1857883322
# ISBN-13: 9781857883329
# Format:PDF | 1.7MB

Book buyers and Buffett admirers alike, have praised The Real Warren Buffett for its compelling insights into how
the second richest man in America achieved his astounding success.

At the death of writing this book, and before settling on its final version, I handed the manuscript to a good friend of mine for one last sanity check. David Crowther, the man with the quickest brain I know,duly digested the work and downloaded his observations, one of which was the realization: “My God, Jim. Buffett just knows it all.”


And that’s precisely why I wrote this book. In my career as a fund manager and equity strategist, the more I read of the theory of investment and the more I progressed to learn about the challenges facing managements in the creation of value in organizational theory, complexity theory, behavioral psychology,whatever—the more Buffett’s insights into these disciplines leapt out at me from his letters to the shareholders of Berkshire Hathaway.


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Friday, June 27, 2008

Steven Spielberg: A Biography (Greenwood Biographies) by Kathi Jackson


Steven Spielberg: A Biography (Greenwood Biographies)
Kathi Jackson | Greenwood Press | 2007-03-30 | ISBN: 0313337969 | 176 pages | PDF | 1.5MB

Steven Spielberg is hailed as one of the most influential and commercially successful film directors in motion picture history. Through his role in developing, directing, and driving the special effects of many of the biggest blockbusters in movie history, includingJaws, Raiders of the Lost Ark, E.T., Saving Private Ryan, Jurassic Park, Schindler's List, and Minority Report, Spielberg changed the way movies are made and left an indelible mark on popular culture. This biography traces his rise from shooting films as a shy young boy with the family's 8 mm camera to his first unpaid job at Universal Studios, to the rise of DreamWorks, the studio Spielberg founded and quickly turned into a filmmaking powerhouse. While Spielberg's best work may lie ahead, this biography puts his legendary career and work to date into perspective by offering analysis and commentary from fans and critics alike. Whether about an alien lost in suburbia or the battles of World War II, Spielberg has directed and produced many of the most talked about movies of the past 30 years. Students interested in the history of film and the filmmaking industry will find this biography endlessly fascinating. A timeline of significant events, a bibliography of print and electronic resources, and photographs round out this biography.


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U.S.News & World Report, July 7 2008


U.S.News & World Report, July 7 2008
English | PDF | 21.8 MB

The Real American Revolution
The latest scholarship on the war for independence casts new light on some well-told tales, including why patriots really fought -- it wasn't always for the cause of liberty -- and what turned a famous war hero into an infamous traitor.

Running Mate Roulette
Picking a vice presidential candidate is a test of leadership and a balancing act.

The New Food Superpower
As commodity prices skyrocket, Brazil steps up agricultural production to feed the world.

In God They Trust
Rather than buy health insurance, many Christians prefer to rely on one another.


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American Photo, July/August 2008


American Photo, July/August 2008
English | PDF | 19.7MB

Editor's Choice 2008
Annual buyers guide to the best new photography products and imaging tools.

Pro D-SLR of the Year
The Nikon D3.

Advanced D-SLRs of the Year
The Canon EOS 40D and the Olympus E-3

Inside Photography
Announcing the Best Wedding Photographers of the Year, 2008.

Art, Inspiration, Adventure
There are more photo workshops now than ever before, offering adventure, inspiration, and hands-on learning. Here are the 2008 picks of the very best, plus closeups with three of the country's finest photo mentors.


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